Eicher Motors Limited, incorporated in 1982, is the flagship company of the Eicher Group in India and a leading player in the Indian automobile industry. Its 50-50 joint venture with the Volvo group, VE Commercial Vehicles Limited, designs, manufactures and markets reliable, fuel-efficient commercial vehicles of high quality and modern technology, engineering components and provides engineering design solutions. Eicher Motors manufactures and markets the iconic Royal Enfield motorcycles. Eicher Motors recorded revenue of over USD 1 billion in 2010.
VE Commercial Vehicles Ltd. is a 50:50 joint venture between the Volvo Group (Volvo) and Eicher Motors Limited (EML). Operational since July 2008, VE Commercial Vehicles Ltd. (VECV) comprises of five business verticals – Eicher Trucks and Buses, Volvo Trucks India, Eicher Engineering Components and VE Powertrain. VECV includes the complete range of Eicher’s commercial vehicles, components and engineering design businesses as well as the sales and distribution of Volvo trucks. Each of its business units is already well established and backed by a sizable customer base.
Incorporated in India in 1955, Royal Enfield has been manufacturing motorcycles that offer a true motorcycling experience. The company entered into a strategic alliance with Eicher and eventually became a part of the Eicher Group in 1994. Royal Enfield exports its bikes to over 25 countries including developed countries such as USA, Japan, UK and several European countries. Royal Enfield is the only motorcycle company to be certified with the coveted ISO 9001 and ISO 14001 for quality and environmental systems.
Apart from EML, the Eicher Group also includes Eicher Goodearth Pvt Limited with business interests in non-automotive areas. Eicher Goodearth Pvt Limited comprises of high end lifestyle
Goodearth Stores, Eicher Maps and Eicher Goodearth Publications that publishes travel guides.