EICHER MOTORS LIMITED

We are the owners of the iconic Royal Enfield brand and lead India’s premium motorcycle segment.

Carrying forward with us the legacy of being the oldest motorcycle brand in continuous production, we are committed to evolve into an extremely differentiated and experiential brand. We do this by connecting riders to the world of pure motorcycling with our awesome and aspirational yet accessible motorcycles and deeply engaging experiences. We also engage in the manufacture of commercial vehicles, where we leverage technological competence and design skills to drive modernisation of commercial transportation in India and other developing markets.

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Motorcycles

Royal Enfield

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Commercial vehicles

Volvo Eicher Commercial Vehicles (VECV)

LETTER TO THE SHAREHOLDERS

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Dear Shareholders,

I am delighted to present the Annual Report 2017-18 of Eicher Motors Limited (EML).

Once again, we’ve had a spectacular year, with your Company achieving record volumes and profit, and making significant progress on the several initiatives and projects that we had set out to accomplish this year. Financial year 2017-18 was another strong year for delivering profitable growth and further strengthened the robustness of our business model. In 2017-18, Royal Enfield’s sales volumes grew by 23% to 8,20,492 motorcycles, and our market share in 150cc and above category of motorcycles in India increased from 24% to 27%.

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GEOGRAPHIC FOOTPRINT

Headquartered in Gurugram, (India)

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Manufacturing facilities in India at Tiruvottiyur, Oragadam and Vallam Vadagal near Chennai, Tamil Nadu

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Exclusive Royal Enfield stores across UK, Colombia, USA, UAE, France, Spain, Indonesia, Thailand, Philippines, Australia, Portugal, Malaysia, Brazil, Vietnam and Argentina

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Technology Centres

- Leicester, UK (existing)

- Chennai, India (upcoming)

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Fully-owned subsidiaries in USA and Brazil (Royal Enfield North America & Royal Enfield Brazil)

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Stores in India